Digital Marketing

“Make your marketing so useful people would pay you for it.” – Jay Baer

This is something we live by. With our holistic marketing approach, we offer in-depth, concerted support to develop and execute effective digital/web marketing that can beef up your company’s growth.

Challenging the ordinary since 2014, we are determined to provide our clients with innovative and reliable marketing support. We believe in first understanding client’s organisational objectives and then combining our brilliant strategy with breakthrough creatives to accomplish them. No task is possible without a concrete execution, at 45 Degree we execute a fully integrated marketing program which bring their brand to life and create assenting business results.

Why Small Businesses Needs Digital Marketing?

Marketing is must for every business. However, due to it being a costly affair, many small business houses do not go for full-fledged marketing campaigns. This costs them heavily, despite offering quality products to the consumers. As it is said, “Jo Dikhta Hai Wo Bikta Hai”, these small businesses could not advertise their products to the large chunk of the target audiences. Moreover, the big businesses, because of their marketing muscle and availability of tools like SEO and ORM, could make their products available to all those who wanted. Digital marketing, in such cases play a very important role in spearing awareness about a brand of product and establishing a direct connect with them.

The biggest worry of a small business is to get its first customer walk-in , and then retain him for a longer period. And they seek traditional media’s help as well to create awareness. But, they end up spending huge money in return of a very less traction, that too immeasurable.

And here comes the role of digital marketing. Being precise and pin-pointed, the digital media allows a highly targeted mapping of the target audience and reduces spill over. In the world of smartphones, every individual can be targeted through the digital marketing. The targeting can further be zoned down to a specific location or street of a city.

A small business that has a potential reach extended to a particular region only, need not to go for a newspaper ad or a hoarding. He can simply target his campaigns through digital media basis their TG’s interest, location, behaviour and even their political opinion. What else do they want!

Digital marketing has come as a boon for the small business houses. With the increasing number of smartphone users, the digital marketing is in fact opening new avenues to display your advertisements directly to your consumers on a real time basis.